FASH 2017 Get Real
European Fashion Award – FASH 2017
|Face to Face||
The unisex “Face to Face” collection is a colorful and fun take on self-image. The image of the self has been idealized since ancient times, but selfies have become a global mass phenomenon – a balancing act between authenticity, presentation, and idealization. In a never-ending stream of narcissistic, exhibitionist, unusual images, faces become masks and facial expressions become codes. This collection incorporating denim, velvet, jersey, and mesh seeks to raise our awareness of the person sitting opposite us and give us the courage to look them in the face. The collection also plays with exaggeration and larger-than-life images: colossal eyes and emojis made from portraits of the designer are used to create bold prints and appliqué. The inspiration for one design comes from Andy Warhol’s camouflage self-portrait. The figure-hugging silhouettes are inspired by the look of video game avatars, creating a stronger, more self-confident personality that gives the wearer the courage to show their true face.
|Jury statement||Livia Honus combines clever observation of society with an original idea to create a balanced collection combining street art and fashion in excellent style. Her approach is clever and focused – not once does it slip into the realm of cartoons. This young collection is modern and in tune with the current zeitgeist; every item can be worn separately as well. The theory, project documentation, color choices, fits, and workmanship are all excellent.
Judging panel member: Claudia Braun, Head of Color & Trim, Mercedes-Benz
|Education||Bachelors – AMD Akademie Mode & Design (AMD Academy of Fashion and Design, Germany), Prof. Tamotsu Kondo|
|Prize||Cash prize of 1000 euro, exhibition, Public Relations, mentoring program, photos by Franco P Tettamanti, work displayed on over 200 premium digital posters byWallDecaux in Berlin, Düsseldorf, Hamburg and Munich with over 24 million contacts.|
|Contactfirstname.lastname@example.org / www.liviahonus.de|