Karen Scholz

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“Drawellink Places” is an interdisciplinary project between fashion and painting, Berlin and Barcelona, two- and three-dimensional representation.
A very varied and flexible look of a brand has been created using the media of clothing, bags and accessories with potential for additional products and experiences. The concept has its roots in street art and couture. It has been implemented using appropriate techniques. The user is invited to play and personalize with a high degree of poetic force. The bags and the clothing should become part of the wearer and his/her history.
All products can be used in many ways. The all-rounder bag can be large or small, for example. It can be carried on your back, over your shoulder or on the hips. The Office-Picnic-Land bag becomes a mobile workstation in a park. And the Travelart Bag interprets “The fine art of travelling” as a journey through art and provides room for bulky work materials according to the motto of Oskar Schlemmer’s “KiK – Kunst im Koffer” (trans: “Art in a Suitcase”).
“Drawellink Places” is also a plea for discovering, exploring and becoming conscious, in other words, relearning how to see far from standardized pictures and uniform expectations. For Karen Scholz and Joan Tarragó Pampalona, drawing is an answer to the inflation of digital picture worlds. Consequently, the monsters drawn are the focus and center of the project. They are a lot more than decoration; in fact they are animation and become pieces of clothing themselves. The clothes and bags protect and adorn, convey an image and represent a concept of life. Despite all the innovation, they are also suitable for everyday use.