European Design Contest for the Next Generation
Stiftung der Deutschen Bekleidungsindustrie (German Apparel Industry Foundation)

The grand tour of aristocratic sons in the 18th century, the dramatic music of Schubert’s “Winterreise” and street art with its graffiti are a few of the sources of inspiration of the winning works of the Prize of the Stiftung der Deutschen Bekleidungsindustrie 2007 (German Apparel Industry Foundation). The topic of the European-wide design contest is “The Fine Art of Travelling”. Regardless of whether business trip or sports vacation, first class or economy – we were looking for travel fashion that meets the multifaceted demands of travelers.
The prize is presented annually for changing topics by the German Apparel Industry Foundation. The goal of the foundation founded in 1977 is pioneering promotion of the next generation.

Entries were also requested for the Special Award “Fashion Branding”, which was awarded in collaboration with the brand consulting company Interbrand Zintzmeyer & Lux. Designs for functional luggage were also sought in cooperation with the luggage manufacturer Tumi.
A total of 68 works were submitted by 114 students from 14 countries.