Jury

Helge Aszmoneit, Moderation @ Paul Krehan / SDBI

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An international jury with experts from design, industry, trade, communication and media will select the prize winners in two rounds according to defined criteria. First, 20 finalists will be selected from all applications. In Frankfurt, the prize winners in the categories will be selected. The jury’s decision is not legally contestable.

The members of the Jury FASH 2021

The other members of the jury will be announced shortly.

Joel S. Horwitz, Design Consultant (VOGUE Collection, adidas, Review, KIOMI und J. Lindeberg). He won the “Designer for Tomorrow” (Peek & Cloppenburg) and the Lucky Strike Junior Designer Award with his diloma collection at the Berlin University of the Arts and was able to present his designs at the Fashion Week in Tokyo.

Joachim Schirrmacher works as a Creative Consultant in Berlin. He offer his 25 years of expertise in fashion and design for governments, corporate and academic clients. He wrote for renowned Media like Neue Zürcher Zeitung. Since 2004 he is Project Director of the European Fashion Award FASH by SDBI.

Kerstin Strauss is Creative Director at Engelbert Strauss, Europe’s market leader in workwear. She is a creative, driven leader with over fifteen years of retail operations and brand management experience.
In 2018, she founded the Workwear Couture label, which combines workwear with haute couture which has premiered in the likes of Los Angeles and Berlin.